PIA has been engaging a wide range of businesses in the leisure and entertainment industry in Japan, from event planning and organization, ticket sales and promotion, to hall and theater management, to attract customers by offering “excitement” in accordance with each individual’s needs. In addition to newly owning and operating the 10,000-seat “Pia Arena MM” music arena in the Yokohama area, the company issues approximately 80 million tickets for events annually, with approximately 20 million registered members and a nationwide sales network of approximately 40,000 locations throughout Japan.

At the same time, we provide total solutions utilizing our unique system to the Olympics, the World Cup, various sports organizations, halls, theaters, and broadcasting stations to support their business. In 2023, we formed a business and capital alliance with DAIMANI, an European based marketplace for hospitality tickets for popular events mainly in the European region, to establish PIA DAIMANI Hospitality Experience Co. We will be the first company in Japan to fully commercialize the planning and sales of high value-added viewing programs, creating an emotional experience for fans and further expanding the market for events that appeals to event goers.